The Green Cart – Green production with stock footage


Time to rethink

We need to act, in order to retain an intact and healthy environment for ourselves and future generations.
Everyone needs to do their part in cutting emissions wherever possible.
A responsibility toward our future that we all share.

Carbon footprint

Travel and transport to film locations, aerials, energy consumption on site... all these aspects of film production generate vast amounts of CO2 that are harmful to our environment. A return flight from Berlin to Sydney, for example, generates a CO2 emission of 14.87 tons per passenger. And a two hour helicopter flight for four passengers already accounts for 300 kg CO2.
In contrast, licensing stock footage online only requires a few clicks.

Green Producing

Europe and the USA already offers numerous Initiatives and associations in the film and advertising industry that commit to low emission productions. Notable broadcasters such as the BBC and large agencies like BBDO already use their own carbon calculation applications to monitor projects.
At Framepool we contribute to low emission film projects with an archive of high quality footage that enables creative film makers to realize their vision without further strain on the environment.

Get started

Using stock footage helps you run a more climate friendly, ecological and economical production. Using existing aerial clips alone, will already save the environment a vast amount of CO2.
And you needn’t cut back on quality: We have the whole world available from above (Film, HD to 4K).
Think green, think stock footage!

Carbon footprint of your production

Transport + Travel


Energy consumption

Disposal of waste and material


You decide - what kind of footprint do you want to leave?

Green Production - How we contribute

There are many ways to reduce your film productions CO2 emission.
renew your inspiration with this creative selection of stock footage and Join us!

Further links

Calculate your film’s carbon footprint online with the Commercial Movie Calculator:

Associations und initiatives world wide:
Environmental Media Association, USA
Association of Independent Commercial Producers, USA
Center for Social Media, USA

All about the BBC’s albert+ certification:

Initiative by BDDO:

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